Click Through Rates… I Do

Depression? Recession? Boom Times? One industry never fails to deliver, and that’s the wedding industry. The only things that change in the marital industry are the seasons. And, of course, spring and summer are boom times. That’s why well SEO’d authority sites like themaidofhonorguide.com can be killer Adsense vehicles. This particular site makes a healthy annual sum off of Adsense alone. But tucked away among various useful items for visitors are a few affiliate offers which are simply the icing on the revenue cake.

Of course, the problem with sites like these is that your audience is perpetually fleeting virtually always new visitors. They aren’t interested in long standing relationships with the site. This is purely SERP traffic that may only be around for a single article. So focusing your efforts on gaining traffic is really your main priority. Not a bad proposition. Not a bad residual earner.

Wasted Profits

Game sites have been hot commodities for people attempting to build out niche sites with returning audiences. The keywords surrounding these sites have the ability to bring in a steady flow of traffic. And that’s exactly what enjoyagame.com does.

This site may not have the best Alexa ranking, or make tons of money, but it does have a dedicated audience and that can really make the difference between a profit and a loss. Rushes of traffic aren’t necessary to making considerable amounts of money. You can do just as easily with a small but highly focused audience. Enjoy a Game average something like 5 and half page views per visit. Yet they are relying solely on Adsense for revenue. This owner could easily increase their revenue by simply adding some CPM ads.

But… They could really take this site to next level by pairing down the Adsense presence and offering a plainly visible CPA add. Of course, they might be able to do very well by offering a simple giveaway and building a credible and focused mailing list that might respond to multiple CPA or Affiliate offers which they are truly interested in.

EnjoyAGame smellslike money on the table if you ask me.

A Testament to Backlinks

I can’t tell you how many static html sites I see that are dragging in some decent set and forget Adsense (or even Amazon Affiliate) income. In fact, I have noticed that on the whole static html tends to fair better than letting a wordpress site age. A decent example is walnutflooring.org, which passively generates about 100 per month. Another execution of the same concept can be found at GlobalNursingHub.com.

There are several critical components that go into making this happen:

Aggressive Adsense placement is obviously a top priority.

Exact Domain Matching can certainly help. That is to say that if your domain exactly matches the search engine query you are much more likely to gain a viable income which justifies your efforts. You can most likely get by with an extra word (like “hub”) but it will make things much more difficult.

BACKLINKS, BACKLINKS, BACKLINKS. The key to making something like this work is to generate a solid backlink portfolio. When it comes to backlinks quality can often outweigh quantity. I have seen certain publishers build out dozens of $200/month static sites based largely on eZineArticle backlinks.

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